This talk will provide an overview of how intuitive data analytics and visualization tools in geographic information systems (GIS) to inform ocean science both at sea and ashore. Increasingly, GIS is part of the collaboration between ocean scientists, computer scientists, and information scientists to solve complex scientific questions. Successfully addressing scientific problems, including for regional decision- and policy-making within coastal zone management and marine spatial planning, requires integrative and innovative approaches to analyzing, modeling, and developing extensive and diverse data sets. Contributing viable solutions to these problems is part of an emerging science agenda for the ocean sciences, including the ocean GIS initiative at Esri. And further, in the brave new world of science communication we know that scientists can be powerful storytellers as well. We may get the idea from maps, perhaps occasionally from graphs, but we are hardwired to 
 understand stories. Every single scientific success is perfect fodder for a narrative structure. In that vein, the talk will conclude with an introduction to "story maps" as a fast and simple platform for telling compelling stories with ocean science data, including photos, videos, sounds, and sensor dashboards.