Planning Guide

Getting Started

The planning guide should help you get your outreach efforts started on the right track.

Having a good plan in place will help your organization effectively track impact, increase participation, and make a case for sustainability. An effective plan will also help you communicate your organization's unique and compelling story to your audience.

Outreach works best if you integrate your efforts throughout your organization's entire planning process. Support for outreach may start at the leadership level, but all levels of staff should be kept in the loop.

The Planning Guide

The Planning Guide is organized into four sections:

• Use Best Practices to identify specific practices that lead to more effective outreach;
• Use the Outreach Assessment guide to help evaluate your organization's current practices and needs;
• Use Case Studies to see how ATE centers and projects have used outreach; and
• Use the Resource Guide, to find additional planning resources and tools.