Basic Principles of Survey Question Development

This webinar recording, provided by EvaluATE: Evaluation Resource Center for Advanced Technological Education, discusses twelve basic principles of survey question development. "In this webinar, participants will learn fundamental principles of survey question construction to enhance the validity and utility of survey data.

The webinar recording runs 1:04:05 minutes in length. Supplemental materials include presentation slides and a 2-page handout. The handout lists the twelve principles and also includes examples of ordinal scales of various lengths.