So many choices, so little time: Setting strategies to guide your tactics

This webinar recording, provided by Internet Scout Research Group, discusses setting strategies to guide decisions about marketing and outreach tactics. The webinar was presented by Rachael Bower, Director/PI of ATE Central and Farra Trompeter, Vice President of Big Duck on February 26, 2019. The aim of the webinar is to give viewers tools to help them understand how to do outreach and engage people as effectively as possible. Webinar slide titles include the following: ATE: Advanced Technological Education, What is strategy, Why should I care, What's your desired future state, Start with the end in mind, Goals and objectives, Know your audiences, Target audiences, Audience profile, Ladder of Engagement, Channels, and more.